This is an update on a previous post: "Mobile Traffic is Up," that compared our mobile traffic from February 2011 to 2010. You can view the 2010 data on that post.
Predictably, our mobile traffic continues to grow. The most popular visitors are on iOS devices such as the iPhone and iPad (#1 and #2 respectively). This may account for some surprising changes from last year:
These "case studies" are interesting because in just a few years, mobile viewing is not only growing but it is reflecting traditional browsing in terms of how long the user is on the site and how much they are viewing. At this rate, it's not too far-fetched to think that within a few years mobile (or non-traditional) traffic will eclipse traditional.
Mobile | Traditional | Total | Mobile % | |
---|---|---|---|---|
Visitors | 1,050 | 20,561 | 21,611 | 4.86% |
Pageviews | 1,680 | 34,748 | 36,428 | 4.61% |
Avg. Pageviews | 1.69 | 1.60 | - | - |
Time on Site | 1:16 | 1:55 | - | - |
Mobile | Traditional | Total | Mobile % | |
---|---|---|---|---|
Visitors | 408 | 10,022 | 10,430 | 3.91% |
Pageviews | 507 | 15,703 | 16,210 | 3.13% |
Avg. Pageviews | 1.24 | 1.55 | - | - |
Time on Site | 0:23 | 1:10 | - | - |