Proven AWS Expertise for the Sports and Gaming Industry

We created a number of different digital experiences in sport and gaming which has given us a deep understanding of the space and how to leverage AWS cloud solutions at scale.

We're taking in so much data now with the tracking system that we're able to use machine learning to understand what elements are relevant and what are not.”

AWS ADVANCED CONSULTING PARTNER

Providing cloud expertise for sports & gaming enterprises

From live sports to mobile games, gaming is a rich space for machine learning opportunities. Our goal is to help our clients pivot to new solutions while reducing legacy technology costs, lowering risk, and increasing value. 

HIGH-QUALITY SERVICES

We deliver great experiences from start to finish

BIG DATA & MACHINE LEARNING

Transform data into meaningful business insights and predictive analytics to support data-driven decision-making.

MOBILE DEVELOPMENT

We can help your business by creating custom apps that meet your needs and provide value to your users.

CLOUD MIGRATION

We build cost-effective environments that allow your properties to handle traffic spikes flawlessly.

Our AWS Sports and Gaming Industry customers say it best

“Metal Toad has outperformed our every expectation along with keeping within our vigorous brand standards. Their professionalism and quality of work outshine other companies in the same league by leaps and bounds.”

“Metal Toad was instrumental in architecting Sony Crackle’s cloud infrastructure, providing an environment that is reliable, scalable, and offered faster deployments.”

"I’m amazed at the difference refactoring made in our speeds. Metal Toad transformed our software’s performance in just a couple of weeks, resulting in tremendous positive feedback from our clients."

The Metal Toad team shows professionalism, enthusiasm, and an accuracy to detail that allowed the planning, architecture, development, and personalization of our product to be stellar. I cannot be happier with our working relationship and I couldn’t recommend a better company to work with.”

 
BUSINESS PROBLEM

Intel may be best known for great processors, but their vision is much broader: innovating at the boundaries of technology to bring the future into being.

 
TECHNOLOGY SOLUTION

A high-performing proof of concept (POC) project was key to meeting Intel’s strategic goal: to solidify Intel’s leadership in the immersive media landscape by dynamically delivering panoramic, stereoscopic True VR video.

 
IMPACT

As Intel CEO Brian Krzanich said during his 2017 keynote at CES, “Viewers will get to decide what seat they have. That’s the future of sports viewing.” We helped Intel take a huge step toward that future with a personalized, interactive video app for soccer fans. 

 
OBJECTIVE

To help encourage children’s fitness by tying their in-app gaming goals to their levels of real-world physical activity.

 
TECHNOLOGY SOLUTION
Metal Toad developed Galactive - an iOS app that utilizes user physical activity to “power” the in-app experience.
 
IMPACT
Parents now have an technological partner to pair with to initiate their child into a lifetime of fitness and activity.
 
BUSINESS PROBLEM

As players answered the questions and engineers looked at the data, It became clear that there were too many data points to program an algorithm that is accurate and robust. 

 
TECHNOLOGY SOLUTION

With the matching algorithm ready to go. Metal Toad integrated it into the data pipeline to make the whole process seamless. 

 
IMPACT

With a complete data pipeline with integrated ML, users can now be matched in seconds. 

WE DELIVER THE BEST

Sports & Gaming Case Studies

We've helped hundreds of companies over the two decades we have been in the software business; from new software product development to managed services, see how we've helped some of the biggest brands out there succeed.
 
POWERFUL FEATURES

Why Choose Us?

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GROW YOUR BUSINESS

Identify high-impact initiatives, quick wins, and areas that require additional discovery to guide your strategic planning.

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OPTIMIZE FOR COSTS

Manage your cloud spend and identify architectural, operational and financial ways to drive savings

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OPERATE EFFICIENTLY

Free your business from the distraction of cloud operations maintenance and monitoring.

Learn more about AWS Sports and Gaming from our blog

Media & Entertainment

AWS at NAB 2025

Explore a curated look at AWS's groundbreaking demos at NAB 2025, including a GenAI-powered virtual person, live sports cloud production, video...

Machine Learning

Cloud + Live Events

Discover how cloud technologies and AI are transforming businesses in an exclusive interview with Bill Martin, CIO of sports and entertainment giant...