CES 2021

Metal Toad's Quick Guide to CES 2021

As an AWS Advanced Consulting Partner, we’re thrilled to kick off 2021 with several Toads attending the first all-digital CES 2021!

Here’s an overview of why you should go, what to expect, and how to get the most out of the event.

What is CES 2021?

CES (Consumer Electronics Show) is the tech event globally — a remarkable confluence of thought leadership that offers the latest insider insights from technology innovators, an up-close look at recent product launches, and the opportunity to engage with brands from across the globe. It is a trade-only event, so attendees must be affiliated with the consumer technology industry.

When is CES 2021?

CES 2021 runs from January 11-14. 

How much does CES cost?

CES tickets cost $499. To apply, go to the CES 2021 Registration page and complete the registration form.

Where is CES 2021 held?

Wherever you are! Unlike previous conferences, the conference this year is 100% virtual. You can attend as many sessions as you want, right from your desk or couch.

Why should you attend?

CES is one of the most authoritative tech events globally, bringing together an impressive roster of the most leading-edge players, including speakers and attendees. You’ll come away with valuable new perspectives, a refreshed 30,000-foot view of business growth trends, and new connections made in this ever-evolving digital networking landscape.

What should you do at the event?

With 90 conference sessions, 300+ speakers, and 1000+ exhibitors spread across four days, the conference schedule is exciting and can also seem overwhelming. 

The good news: CES 2021's digital venue remains open for attendees until February 15, 2021, offering an additional month to replay programming and connect.

Here are our top picks for must-do activities:

  • First, set up your profile — this helps you connect and engage with others to make the most out of digital networking opportunities.
  • Next, review the session schedule and focus on any sessions that have a direct link to your enterprise—whether that’s presentations from companies operating in the same space or talks that explore issues you encounter in your own operations. With session topics spanning AI, consumer engagement, digital health, new technologies, and the future after COVID-19, there is something for everyone.
  • Third, you won’t want to miss the Keynote Speaker Sessions, so make sure you sign up to attend them as well. CES 2021 keynotes include speakers from General Motors, Walmart, Accenture, Microsoft, Verizon, and more!

Stay up to date with CES 2021

Finally, as the conference unfolds, you’ll want to be in the loop on key insights and announcements. We’ll be posting our top takeaways on LinkedIn. I invite you to follow us, and join in the conversation!

Date posted: January 8, 2021

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Metal Toad is an Advanced AWS Consulting Partner. Learn more about our AWS Managed Services

About the Author

Corinna Gelster-Borgardt, Director of Marketing and Brand

Corinna graduated from the University of Illinois at Chicago with a BFA in Graphic Design. With over a decade of experience working as a leader and designer, she oversees and manages the strategic direction and day-to-day execution of the marketing design department at Metal Toad. As the engineering company’s creative visionary, she leads the design department in their mission to unite audience-focused strategic design with meaningful experiences and business value.

Offering a diverse skillset, she's adept at assessing the real “ask”, strategizing solutions, and motivating teams to deliver exceptional work. Yet Corinna considers her role to be about so much more — it’s about being a driven, empathetic, and positive leader who invests in her team, creates focus and alignment, and gets things DONE.

In all endeavors, she brings a passion for adaptability and learning, keen visual skills, and due diligence from concept through completion.

When not leading or designing, you can find her exploring the Oregon coast and local farmer’s markets, running, doing yoga, curling up with a great book, sculpting, or cooking for an impromptu dinner party.

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