Katie Hurst's Blog

Leading with 'Why'

When clients come to Metal Toad, they're looking to get something done - improve or add features, upgrade their site or perhaps build something new all together. As a result, our conversations with clients often begin with a statement and a question: "Here's what we need" and "How is Metal Toad going to get it done?"

Unfortunately, leading with the 'What' and the 'How' has several pitfalls, the greatest of which is scope creep.

By Katie Hurst, Project Manager
February 15, 2013

Clients and Killer Sharks: The Charisma Myth

Are leaders born or made?

In my search to answer this age old question, I stumbled across 'The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism' by Olivia Fox Cabane.

By Katie Hurst, Project Manager
December 12, 2012

Goldilocks & the 3 Process Options

Finding the right level of process and structure is a tough line to walk for every company. Too much structure can hinder the creative flow - too little and the creativity can run rampant without producing any results.

By Katie Hurst, Project Manager
November 26, 2012

Ready for transformation?